Friday, 25 March 2011

The Box Boutique Launch Party

Mayfair has a new mecca to hail footwear fanatics from far and wide. The Box Boutique on Maddox Street has arrived! Last night's launch party attracted the likes of Jameela Jamil (who I have to say looked particularly enamoured with a pair of leopard print stilettos) and the original supermodel, Janice Dickinson, with beau David Blakeley in tow. Beauties by Beatrix Ong, Mechante, Pollini, Ruthie Davies and Raphael Young are displayed in suitably stunning surroundings. I'd attempt to describe the decor as post-modern baroque. There are some fantastically quirky touches - including lamp shades made from bowler hats. The owners, sisters Elena and Yulia Pashevkina, intend their new venture to be: 'a haven for the weary West End shopper... and a shoe obsessive's dream'. It's fair to say that they have succeeded on both points - what could possibly be better than trying on a pair of fabulous shoes for size whilst sat in the comfort of a plush velvet armchair? This place is definitely worth a visit. The Box Boutique, 45 Maddox Street, W1S 2PG

1 comment:

  1. Seems to be an amazing Box Boutique Launch party and hope you had an excellent party. Couple of months ago, arranged my friend’s wedding anniversary party at one of corporate event venues San Francisco. Enjoyed the time with all.